Brand Video Production

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Brand Video Production

Motion brand stories that move audiences and build NZ brands.

For over a decade we've helped New Zealand brands turn their "why" into films that anchor their websites, open their conferences, and run as paid ads on TV and social. Tell us what you're trying to achieve and we'll show you what's possible at your budget, usually within one working day.

We're an Auckland-based brand video production company that does the first kind. For more than a decade we've helped New Zealand brands, from Honest WOLF to Bayer Crop Science to Ben Nevis Station, turn their values, founders and stories into cinematic films that perform on websites, in pitches, on TV, and across social media. Story-first. Senior crew. No template-shaped output.

Motion brand stories that move audiences and build NZ brands.

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Brand Video Production

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What are some of the benefits of creating a brand explainer video with Create x Wonder?

Brand Content Production

We produce brand films and the supporting video assets [Internal Link: Future Blog #1] you actually need to put them to work. Most projects include the hero film plus social cutdowns, so a single shoot becomes a full content library.

The hero brand film

A few minute cinematic anchor for your homepage, sales decks, or event opener. This is the centrepiece your brand stands behind.

Social cuts

Some 60-second, 30-second, 15-second and 9:16 vertical edits cut from the same footage, optimised for paid Meta, TikTok, LinkedIn and YouTube Shorts.

Founder & team feature stories

The human side of your brand, told through the people who built it. Especially powerful for B2B, professional services and recruitment.

Brand origin and heritage films

The "how we got here" story. Useful for milestone moments, anniversaries, repositioning, or new market entries.

Cultural values and "who we are" videos

Internal-and-external pieces that articulate what your business actually stands for. Useful for onboarding, EVP and trust-building.

Brand photography to match

Every shoot doubles as a stills shoot. We capture campaign-ready imagery alongside the video so your website, decks and ads look like one brand. 

Why Create x Wonder 

Story-first, not template-first

Most brand videos look similar because they're built from the same template, drone shot, slow-mo handshake, generic music, voiceover. We start with your story and let it dictate the form. No two brand films we make are the same.

Senior crew on every shoot

The director who pitches you is the director on set. The same is true for our DP and editor. You don't get a senior on the call and a junior on the day. It's why our shoots run on time and our edits land in few rounds.

A decade of brand storytelling. 200+ films delivered. North Shore studio, NZ-wide shoots.

Top 3 testimonials related to Branding Videos 

Brand Video Pricing

Brand video projects start at $8,000. Most fall between $8k and $25k, depending on shoot days, locations, talent, and the number of deliverables. A typical investment for a 2-minute hero film with three social cutdowns sits around $12k to $18k.

If you're testing video for the first time, or your budget is tighter than that, our entry-level package CreateLite is built for exactly that brief, a fixed-scope, fixed-price single-shoot day. 

For larger campaigns, TVC, integrated photography and multi-region shoots we can scope custom quote. Tell us what you're trying to achieve and we'll build the right package backwards from your goal. 

Frequently Asked Questions About Brand Videos
What exactly is a "brand video"?

A brand video is a high-level, cinematic film that communicates your company's core values, mission and identity. It's less about selling a specific product and more about building emotional connection, showing your "why," and establishing what your brand stands for.

How is a brand video different from a corporate video?

A corporate video typically focuses on internal processes, company-wide announcements, or financial summaries. A brand video is more external and emotional, it's designed to build affinity and trust with your customers, candidates and partners.

Why does my business need a brand video?

In a crowded market, a strong brand film makes you memorable. It differentiates you from competitors, clarifies your message, and builds a foundation of trust with customers, stakeholders and potential employees. It's also the single most-reused asset in your marketing, the version that lives on your homepage works just as hard in a sales deck, an EDM, or an industry conference.

What's the typical process for creating a brand video?

Our process is highly strategic. It starts with a deep discovery session to understand your core values and audience. From there, we move to concept development, scripting, storyboarding, professional production (filming), and cinematic post-production (editing, colour grading, sound design).

How long should a brand video be?

The hero version is typically 2 - 3 minutes for your website or events. We almost always cut it down into 60-second, 30-second and 15-second social versions, plus 9:16 vertical edits for Reels, TikTok and Shorts. One shoot, multiple lengths, multiple platforms.

Where is the best place to use our brand video?

Homepage, About page, sales decks, paid social ads, YouTube pre-roll, conference openers, investor decks, recruitment pages, EDM headers, and as the first piece of content a new lead sees in your nurture sequence. A good brand video earns its cost back through reuse.

Can you help us develop the story and script?

Yes, that's the most important part of what we do. Most clients know their "why" but find it hard to articulate into a story. Our team works with you to extract the core message,find the most compelling story, and craft a professional script that sounds authentic and feels powerful.

What if our "brand" isn't a physical product?

Brand video is ideal for service-based businesses, B2B, professional services, and large organisations. It lets you visualise your values, showcase your people, and demonstrate the impact you have on clients and community, things a product shot can't do.

How long does a brand video project take?

Most brand video projects run four to six weeks from kick-off to final delivery. Discovery and scripting take a week or two weeks, production takes a few days, and post-production takes two to three weeks. Tight turnarounds are possible, tell us your deadline and we'll tell you what's realistic.

What do we need to provide as a brand?

Less than you'd think, but we might need access to your team for interviews, locations to film, your logo and brand guidelines, and any existing footage or stills you'd like considered. We handle scripting, scheduling, talent (when needed), crew, gear and post and you focus on the message.