We are proud to have worked with Busy Bees, a leading provider of early childhood education in New Zealand, to produce a series of videos highlighting it's integrated approach to child development, focusing on its core brand values, comprehensive nutrition program and movement initiatives. This online content is designed to provide parents with a deeper understanding of how Busy Bees fosters a nurturing and stimulating environment for Tamariki to thrive.
The project was based on bringing awareness to their three key pillars, its caring brand ethos, its dietitian-approved nutrition program ("Nourish"), and its dedicated movement program ("MOVE"), working together to support the holistic development of children.
The team at Create x Wonder handled all aspects of this project from the very initial concept creation, script writing, story boarding, through to post and final delivery of several assets in various aspect ratios for web and social.
Busy Bees underwent a brand refresh and were on a brand awareness building excerise so having a brand video was imperative to their strategy.
Here’s why a brand video, like the one produced for Busy Bees, is so important:
It tells a story and creates an emotional bond
It humanises your brand
It communicates your value proposition quickly
It differentiates you from the competition
In short, a brand video isn't just another piece of marketing material. It's the heart of your brand's message. Talk to us today about how we can bring creative story telling in to your message for deeper impact.