Recruitment Videos
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Recruitment Video Production

Recruitment Video Production

Employer Brand and Recruitment videos can be a powerful tool in attracting top talent. Recent LinkedIn data shows that when company content mentions culture, engagement goes up 67 percent!

At Create x Wonder, we work with you to showcase your company's mission, culture, values and purpose, but most importantly we showcase people - and that is what drives engagement and connection.

Grant and Kirsty are proud to have launched Blend, a recruitment agency that works with clients to build their employer brand online. We do this through offering FREE photo and video content with every new hire that we place with you. View Blend's website here: https://www.blendnz.co.nz/candidates

We are highly skilled at producing engaging employer brand and recruitment videos that attracts top talent and elevates your company as an employer of choice.

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Recruitment Videos

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So why does your business need a well crafted recruitment video?

At Create X Wonder Video, we specialise in creating engaging recruitment videos that showcase your company's unique culture and values. Our team understands the importance of attracting the right talent, and our recruitment video production services are designed to make your agency stand out. Whether you need a dynamic recruitment video shoot or tailored recruitment videography services, we are here to help you tell your story in a way that resonates with potential candidates while you focus on recruiting the best fit for your team.

With our expertise in video production for recruitment agencies, we ensure that every project is approached with creativity and professionalism. From concept to completion, we work closely with you to deliver recruitment videos that not only capture attention but also reflect your brand's identity. Let Create X Wonder Video be your partner in crafting compelling recruitment videos that elevate your hiring process and connect you with the talent you need.

There are many reasons why companies need a recruitment video. Here are a few of the most important:

  • To attract qualified candidates: It's said that a well-made recruitment video can generates up to 88% more responses from passive candidates. This means it has the ability to reach those people that aren't necessarily in the job market. It can help you attract qualified candidates by giving them a glimpse into your company culture and what it's like to work there. This can be especially helpful for companies in competitive industries or with niche positions.

  • To build brand awareness: A recruitment video can help you build brand awareness and create a positive reputation among potential candidates. This can make your company more attractive to top talent and make it easier to attract referrals.

  • To speed up the hiring process: A recruitment video can help you speed up the hiring process by allowing you to screen candidates more efficiently. This can be especially helpful if you're hiring for multiple positions or if you're in a hurry to fill a vacancy.

  • To make better hiring decisions: A recruitment video can help you make better hiring decisions by giving you a more complete picture of each candidate. This can help you avoid making costly mistakes.

Check out some of the recruitment videos we have produced in New Zealand.

FAQs
What is a recruitment video?

A recruitment video is designed to attract the right candidates by showcasing your culture, values, mission, and most importantly your people. It helps potential hires picture themselves in your team. Strong recruitment video production builds connection quickly and supports your employer brand across digital channels.

What should an employer brand video include?

The best employer brand and recruitment videos highlight real people, real moments, and what it’s actually like to work with you. That might include staff interviews, your work environment, and your purpose. We help shape the story so it feels genuine and aligned to the roles you’re hiring for.

Where should we use our recruitment video?

Recruitment videos work brilliantly on your careers page, LinkedIn, job ads, and social media. You can also use shorter edits in paid recruitment campaigns to target specific audiences. We’ll help you plan versions that fit each platform, so your hiring message stays consistent and clear.

How do recruitment videos help improve candidate quality?

Recruitment videography gives candidates a clearer picture before they apply. When people understand your culture and expectations early, you tend to attract better-fit applicants and reduce wasted interviews. It can also support passive talent; people who aren’t actively job hunting but will engage with the right story.

Can you film staff interviews if our team is camera-shy?

Yes. Most teams start out feeling awkward on camera, and that’s normal. We create a relaxed filming environment and use guided prompts rather than stiff scripts. The goal is to capture real conversation and personality. Because that’s what candidates connect with when they’re deciding where to apply.

Do you help with the message and structure of the recruitment video?

Absolutely. We’ll work with you to clarify what matters most, your mission, values, team vibe, and the “why” behind the work. Then we structure the video so it flows, feels human, and speaks directly to the types of candidates you want. Clarity attracts the right people.

How long does recruitment video production take?

Timelines depend on complexity, but the process is straightforward: planning and messaging, filming, editing, and review. If you’re hiring urgently, tell us upfront and we’ll build the schedule around your deadline. We keep the production process organised so your team isn’t overwhelmed.

How much does a recruitment video cost in NZ?

Pricing depends on the scope: how many locations, interviewees, and deliverables you need. Many employer brand video projects sit within typical budget ranges like $5k–$8k or $8k–$12k, with larger campaigns scaling up from there. We’ll tailor a clear quote to suit your goals.

Can you create short versions for job ads and social media?

Yes. A smart approach is to produce one core recruitment video, then cut it into platform-friendly versions for LinkedIn and social media. This keeps your employer brand consistent while giving you more assets to run targeted hiring campaigns. We’ll guide what lengths work best.

Do you work with recruitment agencies as well as employers?

We do. Our recruitment video production services can support both in-house hiring teams and recruitment agencies who need high-quality content for clients. The goal is the same: tell a clear employer story, make the role feel real, and help the right candidates take action sooner.