Create x Wonder produced a recruitment and employee success video in 2025 for Adaptiv, an award-winning data, integration and AI consultancy working with enterprise organisations across New Zealand and Australia. The piece puts real people and mentorship at the centre of Adaptiv’s employer brand, so candidates can see what growth looks like inside the team rather than reading another job ad.

Quick answer

This is an employer-brand recruitment video built around employee success and mentorship. It sits on its own portfolio page for recruitment buyers, and the same video is also embedded on our main Adaptiv case study page alongside Adaptiv’s customer work. If you are planning similar culture or hiring content, see our recruitment video production services.

The brief

Adaptiv needed a video that showed the human side of a technical consultancy. Their public story already covers complex integration and AI work for large enterprises. What hiring candidates often want next is proof of culture: how juniors are supported, how seniors show up, and whether mentorship is real day to day.

The brief was to capture employee success stories that reinforce Adaptiv’s commitment to mentorship, and that could work for recruitment and employer-brand channels. Create x Wonder has made this kind of people-first video since 2016, and the goal here was the same: honest staff stories, not a scripted corporate pitch.

Our approach

We treated the shoot as a recruitment story first. That means interviews and workplace moments, not a product demo. Adaptiv’s own graduate and mentoring programmes (published on adaptiv.nz) pair junior people with experienced developers, with mentees driving goals across technical and professional skills. The video leans into that mentorship theme so the finished cut supports how Adaptiv already talks about growing talent.

On the day, flexibility mattered. Kris Reily-simmons at Adaptiv later said Grant understood the direction they wanted, adapted quickly when plans shifted, and delivered a 5/5 result on the final video, including how unexpected changes and client management were handled. That is typical of how we run employer-brand days: clear prep, then room to follow the real story when someone says something better than the shot list.

The result

The finished piece is an employee success and mentorship story of about two minutes (published on Vimeo as Adaptiv Employee Success Story Mentorship). It gives Adaptiv a reusable asset for hiring and culture storytelling. Keeping this page live and separate from the customer case study page means recruitment buyers land on a recruitment-led case study, while the same video still appears on /portfolio/adaptiv for anyone browsing Adaptiv’s wider work with Create x Wonder.

Create x Wonder lists this project under recruitment video so our recruitment and project-type pages can open it directly. That is intentional: employer-brand work and B2B case study work answer different questions, even when they share a client.

Deliverables

  • Employee success / mentorship recruitment video (about two minutes)
  • A standalone portfolio page for recruitment and employer-brand discovery
  • The same video also available on the main Adaptiv portfolio page

Need a recruitment video that shows your culture without fluff? Talk to Create x Wonder.

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Client Testimonial

Grant and Kristy are the real deal. Everything from the engagement through to the delivery went smoothly. Grant understood the direction we wanted to go in and used his experience, thinking quickly on his feet and adapting to changes during the day. 5/5 for the final product, handling of unexpected changes, managing our client, and for banter.

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Kris Reily-simmons

Adaptiv